Amsterdam is about to become Europe’s first Sharing City. The variety of entrepreneurs, organizations and communities already active within the sharing economy show that Amsterdam has it. Did you know that 84% of the city’s inhabitants are willing to take part in at least one of the examples of collaborative consumption? Recent research by shareNL shows Amsterdam… Read more
Marieke Hart is the founder of Shareyourmeal (together with Jan Thij Bakker), a neighbourhood based marketplace for meal sharing from the Netherlands but currently spreading across Europe. What inspired you to start Shareyourmeal and how did you do it? A personal experience inspired us to start Shareyourmeal. While seated in our garden, we could often smell… Read more
In previous research, several motives were identified to describe why a consumer would take part in collaborative consumption. These findings have now been tested quantitatively in Amsterdam on 1330 citizens that are not yet taking part in collaborative consumption. Recent findings from the US (N>2000) indicate that this group is most likely attracted to collaborative consumption… Read more
On Tuesday 16th April, Dutch peer-to-peer start-up owners, researchers, trend watchers, and many more found their way to the heart of Amsterdam for an afternoon and evening dedicated to the launch of ShareNL, the brand new platform for the Dutch Sharing economy founded by five Dutch peer-to-peer platforms. The aim of ShareNL is to boost… Read more